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Greenwich's Ellela Cosmetics Seeks To Support Women In Adversity

GREENWICH, Conn. -- Greenwich's ELLELA Cosmetics recently launched its first nonprofit organization, Beauty for Courage, to help groups that raise funds to assist women facing adversity. 

Greenwich's ELLELA Cosmetics recently launched its first nonprofit organization "Beauty for Courage" to help groups raising funds to assist women facing adversity.

Greenwich's ELLELA Cosmetics recently launched its first nonprofit organization "Beauty for Courage" to help groups raising funds to assist women facing adversity.

Photo Credit: Contributed

Beauty for Courage will assist in "helping other women’s nonprofit organizations and foundations raise awareness and funds to help women who have faced adversity in their lives," according to a press release. The nonprofit launched with the Spring Fling Celebration in March at Courage B women’s clothing store, located at 83 Greenwich Ave. in Greenwich.

“The mission is to support local women’s non-profit organizations, raise money and much needed items such as; clothing, wigs, beauty, body & hair care services, along with personal support, education, back to work programs, and business start-up mentoring," said Elle Murphy, founder of ELLELA Cosmetics and Beauty for Courage. "Regardless of the mission or goal of the non-profit organization, Beauty for Courage will utilize all of its resources to help support, encourage and inspire our fellow sisters in times of adversity and need.”

Murphy created the group after realizing that women "often experience many unexpected changes and circumstances in their lives," according to the release.

“I have come across many women still today who think they have to face their challenges alone, only to carry the load of family, finances, and fears, never to show the cracks in their lives, while inside they are falling apart, feeling hopeless. Together we can stand up for courage,” Murphy said. 

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